Halten
Branding, Logo Design, Web Design, Style Guide & UI Kit
Assets
Before tackling digital design, I feel the urge to develop and/or understand the available design assets. Photography and branded merchandise help me set the tone for the digital pages I will develop around them.
Brand guide
print / digital ads
branded merchandise
Strict adherence to established brand guidelines is essential.
Using atomic design principles, I develop the components of the digital product. These include elements of the UI library from buttons and inputs to headers & templates.
Finally, the design process culminates in the desktop e-commerce presentation of halten.com.
See the web prototype here.
